Automatic updates instead of retyping.
A feed is information that arrives from somewhere else on a regular basis: a supplier’s price list, a stock file from your till, availability from a booking system, listings from a partner. Without a feed, someone copies it into the website by hand, usually late and occasionally wrong.
We build the link that does it automatically. The file or connection is picked up on a schedule, checked, tidied and put in the right place, and someone is told if anything looks odd.
Descriptions, photos and categories from a supplier.
New prices live without anyone touching the site.
News, events or listings pulled together from several sources.
Figures gathered from several systems into one report.
Incoming data is rarely clean. Columns move, a supplier adds a new code, a price arrives as “TBC”. We check each record on the way in, map it to your own categories, and hold back anything that doesn’t make sense rather than publishing it. Feeds also run the other way: exports for partners, comparison sites, accountants or your own reports.
Shops with large or fast-changing catalogues, businesses that list on several sites at once, and anyone who spends part of every week updating the same information in two places. Feeds are quoted on the sources involved and what has to happen to the data on the way through. You get the price before we start.
Related: connecting systems and automation.
Spreadsheets, CSV and XML files, emailed attachments, and live connections (APIs) to other systems.
The import stops or skips the bad rows and tells you, rather than putting nonsense on your website.
Yes. Most feeds run on a schedule, often while you’re closed.
Describe the data you update manually.